B2B Podcast Engages Thought Leaders, Reaches Millions, Smashes Download Benchmarks by Double-Digits

<p>B2B marketers are still finding it challenging to deliver creative, engaging content. A recent survey found that 48% of B2B decision makers found marketing content boring, or not creative. Only 22% said they found marketing content “inspiring.” Compounding the problem, people’s attention spans for written content is on the decline. Research shows Americans are spending [&#8230;]</p> <br /><p>The post B2B Podcast Engages Thought Leaders, Reaches Millions, Smashes Download Benchmarks by Double-Digits appeared first on Newsroom.</p>

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