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Monday, 16 December 2019

Hallmark Channel says it’ll run Zola’s same-sex couples ads—but Zola’s not ready to return


<p>In an exclusive interview, Zola CMO Mike Chi explains how his ads got sidelined and what it&#x2019;ll take for the wedding brand to come back.</p><br /><p>It all started as unremarkably as millions of other advertising transactions do, with a brand buying some airtime on a TV network and getting approval for the ads. Then those spots run.</p><p>Read Full Story</p><div class="feedflare"><br /> <br /></div>

from The Internet Marketing News | Published News https://ift.tt/35qzjek

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