<p>Expert advice for conducting a simple check of what valuable consumer insights your business could be leaving on the table.</p><br /><p>For struggling retailers, it’s promising to see that 76% of location searches ultimately result in an in-store visit, according to Google’s consumer insights. But what businesses may not know is that Google is prioritizing location searches initiated using Google Map instead of the consumer use of location pages found on business websites. Yet many business owners still rely only on their internal-site location clicks metric to evaluate their overall online success while ignoring the many opportunities coming to them through Google location services.</p><p>Read Full Story</p><div class="feedflare"><br /> <br /></div>
from The Internet Marketing News | Published News https://ift.tt/2pnWcix
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